Orin
BF-BNYSE·Beverages - Wineries & Distilleries

Brown-Forman Corporation BF-B

Market cap $12.2BP/E 17.1× trailingGross margin 60.7%
$26.29
−0.27 (−1.02%)Wed close 16:00 ET
52-wk $22.61 – $31.92
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Orin's take
0.58conviction · moderate
Refreshed 2 Sep · take v9. A new filing or a print queues the next refresh.

Brown-Forman remains a hold as FY2026 results (fiscal year ended 2026-04-30) present a genuinely conflicted picture: free cash flow surged to $893M with a 22.73% FCF margin and total debt was cut from $2.733B to $2.151B, yet diluted EPS fell to $1.53 — down 16.85% YoY and well below FY2024's $2.15 — capped by a Q4 EPS of $0.12 that missed estimates by 61%. The rejected $15B Sazerac proposal and the Brown family's majority control of Class A shares establish a strategic floor but also remove near-term M&A optionality, while the stock at $26.36 trades below both its 50-day ($27.25) and 200-day ($27.26) moving averages with RSI at 38.69, signaling persistent bearish momentum.

At 17.34x trailing earnings — 12% below the peer median of 19.70x — valuation offers some cushion, but revenue has declined for three straight years and Q1 FY2027 previews signal continued muted demand.

What could go wrong

  • Persistent earnings erosion. Diluted EPS has declined for two consecutive fiscal years, from $2.15 in FY2024 to $1.53 in FY2026, with the most recent Q4 EPS of $0.12 representing a 61% miss versus estimates.
  • Family control blocking value realization. The Brown family's firm rejection of Sazerac's $15B proposal as 'not actionable' removes the most obvious near-term catalyst and leaves minority shareholders dependent on organic recovery.
  • Technical deterioration. The stock at $26.36 trades below both its 50-day ($27.25) and 200-day ($27.26) moving averages with a bearish MACD histogram of -0.261 and RSI at 38.69, suggesting limited near-term upside momentum.
  • Demand softness continuing. Zacks previews for Q1 FY2027 reference muted demand and portfolio headwinds, and revenue has declined for three consecutive fiscal years per derived_metrics.

What would change my mind

Q1 FY2027 earnings. Revenue returns to positive YoY growth and EPS beats consensus, reversing the recent miss trendbullish
Renewed Sazerac bid. Sazerac returns with a raised offer above $15B or a competing bidder emergesbullish
Sustained EPS decline. Q1 FY2027 EPS falls below the prior-year comparable and revenue declines accelerate beyond the -1.18% FY2026 pacebearish
FCF/deleveraging reversal. Free cash flow contracts from the $893M FY2026 level or total debt begins to re-leverage from $2.151Bbearish

Where this comes from: FMP annual fundamentals and derived_metrics, FY2026 (ended 2026-04-30) · FMP annual fundamentals, FY2025 and FY2026 · FMP annual fundamentals and derived_metrics, FY2024–FY2026 · FMP earnings_surprises, period_end 2026-06-04. Orin's read on BF-B; not advice.

Twelve months actual closes to 2026-09-23 · actual filings

Sept 25Nov 25Jan 26Mar 26May 26Jul 26

50-day average 200-day average · volume below

Largest holders · 13F Q2 2026

Money flow
FilerPositionOf fund
Vanguard Capital Management$389.0M0.0% of fund
Vanguard Portfolio Management$357.0M0.0% of fund
Fmr$335.2M0.0% of fund
State Street$262.1M0.0% of fund
Invesco$228.1M0.0% of fund
Goldman Sachs Group$197.1M0.0% of fund

69 filers · quarter ended Q2 2026 · positions, not flows

Insiders, last 24 months: 53 Form 4 filings, net $17.2M. Of the 50 on hand, 0 were open-market purchases and 5 sales— the rest are grants, option exercises and tax withholding.

Ask Orin about BF-B

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Where it trades

vs its own 5y · Consumer Defensive
MetricNowOwn medianSector
P/E17.1×38.5×38.3×
EV/EBITDA13.5×26.4×
P/S3.13×7.40×
P/B3.0×9.6×

Its P/E sits below all 5 of the last 5 years (−1.59σ from its own mean).

What the price assumes

2.6%

free-cash-flow growth every year for 10 years, discounted at 10%, is what today’s price implies — starting from $0.9B of trailing free cash flow. It is an assumption the market is making, not a forecast Orin is making.

Against the companies it is compared to

median P/E 24.5× of 4 peers
CompanyMarket capP/EEV/EBITDAGrossNetROE
BF-BBrown-Forman Corporation$12B17.1×13.5×60.7%18.4%18%
CLXThe Clorox Company$10B17.4×16.9×42.3%8.7%-1894%
CPBCampbell Soup Company$6B15.2×10.1×28.1%4.1%10%
HRLHormel Foods Corporation$11B31.6×14.9×15.7%2.8%4%
SJMThe J. M. Smucker Company$13B56.9×14.9×38.7%2.5%4%
TAPMolson Coors Beverage Company$7B36.2%-20.8%-23%

The median is of the 4 peers listed above and nothing else — check it against the column. This company trades 30.3% below it. The peer set is the vendor’s, so a company can appear here that a person would not have chosen.

What it has traded at

P/E by fiscal year
FY15 28.0×FY26 16.8×

What its sector has traded at

Consumer Defensive
FY14 22.9×FY26 39.1×

Two scales, drawn separately on purpose: a sector median and one company’s multiple are not the same number and putting them on one axis invites a comparison neither series supports.

Discounted cash flow

not recomputed since
ModelFair valueAgainstComputed
Standard DCF$41$26.56 · +55%2026-06-10
Levered DCF$46$26.56 · +72%2026-06-10

The vendor’s intrinsic-value models. Treat them as a low-growth anchor — for a fast grower the market routinely pays well above a DCF. These were computed against the price in the “against” column, not today’s.

Every estimate on one scale

price $26.29
52-week range$23 – $32
Standard DCF$41 as of 2026-06-10, when it was $26.56
Levered DCF$46 as of 2026-06-10, when it was $26.56
At own 5y-median P/E (39×)$59
At 5y P/E range (19–40×)$29 – $62
At sector P/E (38×)$59

The vertical rule is the current price. Ranges and point estimates are the backend’s, published as they were calculated; an arrow means the estimate sits beyond this scale, and its number is on the right.